Expanding your podcast to Prime Video offers a unique opportunity to reach a broader audience. However, to ensure your content aligns with Prime Video's standards, it's essential to understand their content guidelines. This article provides an overview of these guidelines and offers tips for podcasters aiming to publish on the platform.
1. Content Policy Guidelines
All content submitted to Prime Video, including podcasts, must adhere to specific policy guidelines. These guidelines cover various aspects to maintain a high-quality viewing experience for users.
Illegal and Infringing Content: Ensure your podcast does not violate applicable laws or infringe upon copyrights, trademarks, privacy, publicity, or other rights. It's your responsibility to ensure that your content doesn't violate applicable laws or copyright, trademark, privacy, publicity, or other rights.
Offensive Content: Avoid content that contains derogatory comments, hate speech, or threats specifically targeting any group or individuals. Content that contains derogatory comments, hate speech, or threats specifically targeting any group or individuals is prohibited.
Dangerous or Unlawful Content: Do not promote, endorse, or incite viewers to engage in dangerous or harmful acts. Content that promotes, endorses, or incites the viewer to engage in dangerous or harmful acts is not allowed.
2. Unsupported Content Types
Prime Video does not accept certain types of content. It's important to ensure your podcast does not fall into these categories:
User-Generated Content: Content that isn't normally considered feature-length movies or TV shows is not accepted.
Public Domain Content: Content that is undifferentiated or barely differentiated from one or more other titles is not accepted.
3. Quality and Technical Requirements
To provide a seamless viewing experience, your podcast must meet certain technical standards:
Audio and Video Quality: Ensure clear audio and high-resolution video.
Captions and Subtitles: Provide accurate captions and subtitles to make your content accessible to a wider audience. All timed text assets must start with zero-hour time code (i.e., 00:00:00).
4. Metadata and Cover Images
Accurate metadata and appealing cover images are crucial for attracting viewers:
Metadata: Provide detailed and accurate descriptions, titles, and keywords.
Cover Images: Use high-quality images that represent your podcast accurately. Key art is required in two aspect ratios for episodic and standalone titles.
5. Marketing and Promotion
When promoting your podcast on Prime Video, adhere to the following guidelines:
Brand Usage: Do not misuse Amazon's logo or branded products in your promotions. Don't use the Amazon Logo in any promotions for Prime Video Direct titles.
External Links: Avoid including URLs or external links that direct viewers away from Prime Video. Content that contains a URL, external link or call to take action outside of the Prime Video application is prohibited.
6. Regional and Country-Specific Restrictions
Be aware of content restrictions that may vary by region:
- Content Restrictions: Some countries may have more restrictive standards for what qualifies as "Offensive Content" or "Illegal and Infringing Content." This may include limitations on the display of tobacco branding and drug use; content containing offensive, illegal, or infringing depictions may be subject to publication restrictions in certain territories.
Understanding Prime Video's content guidelines is crucial for podcasters aiming to distribute their shows on the platform. Adhering to these standards ensures your content is accepted and reaches a broad audience.
Key Content Guidelines:
Offensive Content: Avoid derogatory comments, hate speech, or threats targeting any group or individuals. Content promoting hate speech or inciting racial or gender hatred is prohibited.
Illegal and Infringing Content: Ensure your content doesn't violate applicable laws or infringe on copyright, trademark, privacy, or other rights. This includes components like background music or items displayed within your content.
Public Domain Content: Public domain content or content barely differentiated from other titles is not accepted.
Poor Customer Experience: Content containing external links, tracking tags, or unsupported functionality is discouraged. Aim to provide a seamless and engaging experience for viewers.
Quality Issues: Ensure your content has synchronized audio and video, accurate captions, and no watermarks or logos that misrepresent the distribution channel.
Enhancing Your Podcast Production:
To meet these guidelines and produce high-quality content, consider recording at Finchley Studio. Our professional recording spaces, including the Dialogue Room and the Lounge Studio, are designed to help you create engaging and high-quality content that meets Prime Video's standards.
Finchley Studio is conveniently located just two minutes from Finchley Central on the Northern Line, with one free parking space available per booking. We are situated adjacent to the Travelodge London Finchley, a four-star hotel, ensuring your visit is smooth and comfortable. For directions, you can find us on Google Maps, Apple Maps, Bing Maps, or use What 3 Words for precise navigation.
To ensure your podcast meets Prime Video's standards, consider utilizing our professional video editing services. For just £299, our expert editing team will refine your content, ensuring it aligns with the platform's requirements.
Are you ready to elevate your podcasting experience? Book your session at Finchley Studio today by visiting our booking page. Join esteemed clients like BBC and Lloyds Bank who trust us for their podcast recordings.
Stay connected with us for the latest insights and updates by following us on social media: connect with us on Instagram, YouTube, TikTok, LinkedIn, and X (Twitter).
If you have any questions, feel free to check our FAQ, reach out via WhatsApp, call us at +447587827200, or email us at [email protected].
Discover why so many creators choose Finchley Studio by checking our Google reviews and Trustpilot.
Let Finchley Studio be your partner in producing exceptional podcasts for Prime Video!
Conclusion
Understanding and adhering to Prime Video's content guidelines is essential for podcasters aiming to expand their reach on the platform. By ensuring your podcast meets these standards, you can provide a high-quality experience for viewers and increase the likelihood of your content being accepted and promoted on Prime Video.
